Archive for November, 2013

How to Conquer Your Fear of Being “Salesy” Forever

November 8th, 2013 | 2 comments

Warning: This post is not for the faint-hearted. Are you really ready to conquer your fear of being too salesy? Then read on, bold one, read on. Here’s the thing, when I write sales pages for clients, their #1 fear is that they will  be “too salesy.” The conversation usually goes like this: Me: What kind of tone would you…

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7 Things I No Longer Believe About Being Professional

November 5th, 2013 | 4 comments

  **Full Disclaimer**  I agonised over this headline waaaaay longer than necessary. Why? Because headlines are my thing. I offer a Tweak + Tease Blog package + claim to be quite good at writing headlines. Surely I had to be “perfect” at writing headlines? The answer: I cheated. Wrong. I asked for help. I found a list of ‘em. Given…

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